Goal
The Art Dubai 2022 Advertising Campaign, directed by Sheikha Bin Daher, celebrated the unique elements and creatures of the UAE through a series of animated looped illustrations. As the lead illustrator and animator, I created 20 watercolor-style illustrations to give the campaign a hand-crafted feel. These illustrations highlighted the region's natural beauty and cultural richness, with the main Ghaf animation symbolizing the UAE's deep-rooted heritage.
Working alongside Michel Sallom and Maryam Mustafa, we combined traditional techniques with digital innovation to produce captivating and seamless looped animations. This project not only highlighted the artistic nature of Art Dubai but also drew attention and acclaim from attendees and participants, showcasing the spirit of the event.
Deliverables
2D Illustrations / animations
